Why One Should Consider Using A Yellow Letter Campaign
Lead generation through a direct mail campaign can be frustrating. It’s expensive, it’s time-consuming and not very effective. A typical response rate is 1% but sometimes it’s even less. Using a yellow letter campaign can increase these numbers significantly, to 10% or more. It’s been working well when used in the real estate business and shows great promise in other areas as well. The yellow letter can produce an incredible response for you.










































